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Our sales process offers an approach that is unique and personalized. We identify & capture the best aspects of your property, then create a strategic & targeted marketing campaign to generate exposure. Using this method we are consistently able to produce results that exceed our clients’ expectations.

THE STEPS

PRIVATE
CONSULTATION
PRICE YOUR
PROPERTY
MARKET
THE HOME
PREPARE YOUR
HOME
DEFINE
YOUR GOALS
REMOVE
CONTINGENCIES
IT'S SOLD.
CLOSE THE DEAL...
NEGOTIAITE
THE OFFER

Proven marketing methods that will attract an optimal number of ready and able
buyers.

Today’s world requires a bit more diversification and creativity if a property is going to be effectively marketed and sold for the highest price.

STAGING

We will create a warm and inviting environment focusing on the best architectural features and selling points of your home.

PROFESSIONAL PHOTOGRAPHY

Our photographers are experts at capturing the best angles and lighting to highlight your property's unique features.

PRINT MEDIA

We strategically advertise in several publications. Our display advertising appears in local, regional and national / international publications.

PROPERTY FLYERS

Our flyers feature high-quality photos, clear and concise text, and a strong call to action.

POSTCARD MAILINGS

Our mailers feature eye-catching graphics, compelling copy, and is an effective way to reach a large audience and generate leads.

PRICE RIGHT - ATTRACT BUYERS

Pricing Your Property Competitively
will generate the most activity from agents and buyers.

Pricing Your Property Too High
may make it necessary to drop the price below market value to compete with new, well priced listings

PRICING MISCONCEPTIONS

BUYERS & SELLERS DETERMINE VALUE
The value of your properties and tell me about what seller is willing to pay and the seller is willing to accept in today’s market

Buyers make this pricing decision based on comparing your property to other properties SOLD in your area. Historically your first offer is usually

It is very important to price your property at competitive market value when we finalize the listing agreement

PRICED AHEAD OF THE MARKET

SELLERS MARKET

In the market with rising home values, if a seller wants a price that’s ahead of the market, the market may go up enough to make that price attractive for buyers. Time can you cure some mistakes and make people look smart.

PRICED AHEAD OF THE MARKET

BUYERS MARKET

If sellers fall behind the market with falling home values they can end up chasing the market down, because home values are always falling faster than that price reductions.

THE RIGHT PRICE IS IMPORTANT

The property generates the most interest when it first hits the market.

The number of showings is greatest during this time if it is priced at realistic market value.

Starting too high and dropping the price later misses the excitement and fails to generate strong activity.

Many homes that start high end up selling below market value.

PRICE RIGHT - TIME ON THE MARKET WORKS AGAINST YOU

IF YOU WANT TO COMPETE,
BE COMPETITIVE

The buying market has a short attention span. Pricing your home right the first time is Key. Proper pricing attracts buyers. An overpriced house will not sell. We want to generate offers before the market moves on to your listings.